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About

SMA was founded in 1990 and re-founded in 2013.

Engage. Educate. Motivate.

B2B purchases are driven by the most complex dynamics in marketing. Cost is significant, professional anxiety is high, and evaluation is intense – more so now than ever before. SMA is an integrated all-media agency specializing in B2B sellers and buyers, and the communications strategies required to connect them.

  • Digital Media & Analytics

    Targeted Digital, Mobile, Social; Campaign Management, including Planning, Buying and Performance Optimization

  • Strategic Planning & Research

    Communications Strategy and Architecture, Brand Positioning, Qualitative and Quantitative Market Research, Product Planning, Target Segmentation

  • Lead Generation & SEO/ SEM

    Account Based Marketing, Response and Conversion Management, KPI Optimization, Retargeting , Search Engine Optimization, Paid Search

  • Social Media

    Content development, Analytics, Reputation Management, Community Development

  • Advertising & Content Development

    Campaign Development, Creative Concepting, Cross-Channel Integration Development & Production, Copywriting, Graphic Design, Digital White Papers, Corporate Identity

  • Video & Animation

    Traditional TV Commercials, Short Form Digital-Social Video, Explainer Videos, Training Videos, Internal Initiatives & Announcements, Watchable Talking Head Videos, Behind-the-Scenes & Blooper Reels, Script Writing, Shooting & Editing, After Effects & Post-Production Graphics, Voice-Over and Sound Design

  • Website Design & Programming

    UI/UX, Mobile Apps, Landing Pages, Web-Advertising Integration, Web-writing, Microsites, Web-Advertising Integration

  • Everything Else

    Booth Design & Materials, Creative Conference Support, Theme Development, Speechwriting, Printed Collateral, Press Releases, Event Management, Almost Anything – Just Ask

Us

All work and no play… well, you know.

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Meet Rufus

Conference room denizen/dinosaur/hippo/notreallysure.