AQR is a wildly successful
asset management firm, driven by fundamental research, with academic origins that run deep. So when it came time to name – and brand and introduce – its robust learning and development initiative, they needed more panache than “AQR University.”
QUANTA is the plural
of quantum, the smallest unit of many forms of energy. As a name for the firm’s in-house academy, it recognizes that learning at AQR happens continuously through countless small ways, both in formal class settings and everyday interactions.